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Adaptive discounting

Offer your best promos to the customers who most deserve it — using Athena

Adaptive discounting

You will need a Faraday account to use this template. It is free to sign up and you will just need some sample data to start.

Athena logoSure thing! If you're a Faraday user already familiar with making data-driven decisions, integrating Adaptive discounting predictions into Athena might be a smart move. Imagine being able to seamlessly combine Faraday's insights with Athena's tools to figure out exactly how much of a promotion each customer should get. It's like having a tailored strategy that helps you maximize your promotions efficiently. The goal isn’t just to save money or increase sales, but to treat each customer uniquely and thoughtfully. It's a gentle way to fine-tune your promotions based on solid predictions.
  1. Step 1

    Connect your data sources

    Use the link below to connect Athena to Faraday. You can also skip this step and use CSV files to get started instead.
  2. Step 2

    Ingest your data into event streams

    This allows Faraday to understand what your data means. This link will guide you through ingesting the data necessary to power this template.
  3. Step 3

    Organize your customer data

    You'll create groups, called cohorts, that are the essential building blocks of Faraday and allow you to easily predict any customer behavior.
  4. Step 4

    Declare your prediction objectives

    With your cohorts defined, it's easy to instruct Faraday to predict the necessary behaviors. Follow the docs with the link below.
  5. Step 5

    Define your adaptive discounting pipeline and deploy to Athena

    Finally, deploy your prediction with the link below.
  6. Step 6

    Deploy to Athena

    Create a deployment target using the Athena connection you created above. Or, get started by simply deploying to CSV.