Thematic personalization

You’ll need a Faraday account to use this template. It’s free to sign up and you can use sample data to start.

Are you a Faraday user and also using Stripe? You might find Thematic personalization predictions pretty handy. These predictions can help you craft personalized messages and creative content that really resonate with your different customer segments. Imagine being able to tailor your communications in Stripe based on what your customers are likely to find appealing. It could mean more meaningful interactions and potentially better results for your campaigns. It's a simple way to make your engagements feel more personal and effective.

Step 1
Connect your data sources
Use the link below to connect Stripe to Faraday. You can also skip this step and use CSV files to get started instead.
Stripe
Step 2
Ingest your data into event streams
This allows Faraday to understand what your data means. This link will guide you through ingesting the data necessary to power this template.
Transaction
Step 3
Organize your customer data
You'll create groups, called cohorts, that are the essential building blocks of Faraday and allow you to easily predict any customer behavior.
Customers
Step 4
Declare your prediction objectives
With your cohorts defined, it's easy to instruct Faraday to predict the necessary behaviors. Follow the docs with the link below.
Customer personas
Step 5
Define your content personalization pipeline and deploy to Stripe
Finally, deploy your prediction with the link below.
Content personalization
Step 6
Deploy to Stripe
Create a deployment target using the Stripe connection you created above. Or, get started by simply deploying to CSV.
Stripe