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      • getGet billing information about your account.
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      • getList cohorts
      • postCreate cohort
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      • patchEdit a cohort
      • getGet the cohort membership counts over time.
      • postArchive a cohort
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      • postUnarchive a cohort
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      • postRotate credentials for a connection
      • getRetrieve all targets that use this connection
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      • postUnarchive a dataset
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      • getRetrieve a dependency graph for all resources on an account
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      • getGet all market opportunity analyses
      • postCreate a new market opportunity analysis
      • deleteDelete a specific market opportunity analysis
      • getGet a specific market opportunity analysis
      • patchUpdate a specific market opportunity analysis
      • postArchive a specific market opportunity analysis
      • postTrigger a rerun for this resource.
      • postUnarchive a specific market opportunity analysis
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      • getList outcomes
      • postCreate outcome
      • deleteDelete an outcome
      • getRetrieve an outcome
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      • getRetrieve an outcome's analysis
      • postArchive a outcome
      • postTrigger a rerun for this resource.
      • getRetrieve outcome report
      • postUnarchive a outcome
    • Persona sets
      • getList persona sets
      • postCreate persona set
      • deleteDelete a persona set
      • getRetrieve a persona set
      • patchEdit a persona set
      • getGet various trait breakdown information about a persona set.
      • getGet various flow of persona sets over time.
      • postArchive a persona set
      • postTrigger a rerun for this resource.
      • patchEdit a persona
      • postUnarchive a persona set
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      • getList places
      • postCreate place
      • deleteDelete a place
      • getRetrieve a place
      • patchUpdate place
      • postArchive a place
      • postTrigger a rerun for this resource.
      • postUnarchive a place
    • Recommenders
      • getList recommenders
      • postCreate recommender
      • deleteDelete a recommender
      • getRetrieve a recommender
      • patchEdit a recommender
      • getRetrieve a recommenders's analysis
      • postArchive a recommender
      • postTrigger a rerun for this resource.
      • postUnarchive a recommender
    • Scopes
      • getList scopes
      • postCreate scope
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      • getRetrieve a scope
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      • getGet analysis for a scope
      • postArchive a scope
      • getRetrieve all datasets associated with a scope
      • getGet efficacy for a scope
      • postTrigger a rerun for this resource.
      • getGet payload cohorts for a scope
      • getGet payload outcomes for a scope
      • getGet payload persona sets for a scope
      • getGet payload recommenders for a scope
      • getGet population cohorts for a scope
      • getGet population exclusion cohorts for a scope
      • getGet targets for a scope
      • postUnarchive a scope
    • Streams
      • getList streams
      • deleteDelete a stream
      • getRetrieve a stream
      • patchUpdate a stream
      • getGet the count of stream events emitted over a time period.
      • postArchive a stream
      • postTrigger a rerun for this resource.
      • postUnarchive a stream
      • postCreate a stream
    • Targets
      • getList targets
      • postCreate target
      • deleteDelete a target
      • getRetrieve a target
      • patchUpdate a target
      • getRetrieve a target's analysis
      • getRetrieve target analysis report
      • postArchive a target
      • getDownload the default output of a target
      • postTrigger a rerun for this resource.
      • postPerform a lookup on the target, if its type is Lookup API.
      • postStart a preview delivery
      • postUnarchive a target
    • Traits
      • deleteDelete all orphaned traits
      • getList all user-defined and Faraday-provided traits
      • postCreate a Trait
      • getList all user-defined and Faraday-provided traits, in csv form
      • deleteDelete a trait
      • getGet a specific trait
      • patchUpdate a trait
      • getThe percentage of the US population that falls into each category of this trait.
      • postArchive a trait
      • postTrigger a rerun for this resource.
      • postUnarchive a trait
    • Uploads
      • getRetrieve the list of previously uploaded files
      • deleteDelete a file
      • getDownload a previously uploaded file
      • postAdd a file
    • Usage
      • getGet usage stats for your account.
    • Webhooks
      • getList webhook endpoints
      • postCreate webhook endpoint
      • deleteDelete a webhook endpoint
      • getRetrieve a webhook
      • patchUpdate a webhook endpoint
    • Webhook events
      • webhookResource Errored
      • webhookResource Ready With Update

Faraday docs

Faraday provides AI infrastructure for predicting customer behaviors—like conversion, churn, spend, next purchase—so you can build better customer experiences, fast.

  • Getting started

    Learn the basics of the Faraday platform, including data flows and how to think of Faraday like a pipeline.

  • API reference

    Start building now using our REST API endpoints. Find detailed reference docs here.

Popular use cases

  • Lead management

    Lead scoring

  • Lead management

    First best offer

  • Lead management

    Rep assignment

  • Customer engagement

    Churn scoring

  • Customer engagement

    Next best offer

  • Customer engagement

    Adaptive discounting

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