Making predictions
Learn everything you need to know about making predictions with Faraday using the Dashboard.
After completing this course, you'll be able to:
- Identify Faraday's prediction types.
- Explain how these predictions can be used to enhance your brand's marketing strategies and drive growth.
- Create these predictions on your own.
Introduction
Get an overview of the topics that we'll cover in Faraday Academy's Making predictions course, and why they're important. Then, take the knowledge check before moving on.
Knowledge check
Persona predictions
Dive into persona predictions with Faraday, and how they can be used to understand who your customers are and where they’re coming from, so that you can personalize engagement appropriately. Then, take the knowledge check before moving on.
Knowledge check
Propensity predictions
Learn about propensity predictions with Faraday, and how they enable you to much more easily target, prioritize, or exclude people from outreach and engagement based on their likelihood to convert, buy, churn, or any other action you decide to predict. Then, take the knowledge check before moving on.
Knowledge check
Conclusion
Wrap up Faraday Academy's Making predictions course with a recap of topics covered, then take the comprehensive knowledge check to complete the course.